The most money I’ve ever spent on a meal is, technically, zero dollars, but the value of that dinner was probably the highest I’ve ever experienced. Early in our careers, my friend received a gift certificate from work to a five-star steakhouse. He invited me to go with him. We’d never been to a placeContinue reading “The Most Expensive Meal I Never Paid For”
Tag Archives: luxury
How to Create Irresistible Offers
Some people lose all willpower when they see yummy chocolates. Others stop working when tempted by a cat video or postpone housework to watch an adventure movie. Every day, everywhere, we are tempted by irresistible offers. What makes an irresistible offer so difficult to refuse? Simple. It solves a problem or pain point. Each moment,Continue reading “How to Create Irresistible Offers”
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