Clever Restaurant Marketing Tactic with Food

Posted byVanya Wryter ConsultingPosted inBusiness, Lifestyle, Marketing, UncategorizedTags:, , , , ,

Does food taste better when it’s cute?

I dined at a Michelin-recommended restaurant where my party was tempted by the desserts shaped like fruits and animals. For example, pastry shaped like a purse, custard buns that looked like apricots, and tarot buns that looked like Minions.

We chose the duck-shaped, mango-flavored milk gelatin. It had the texture of thick ice cream and pudding. Or maybe I shouldn’t say “it,” like how we refer to food, but more like “it” the way we refer to cute puppies or kittens. The words “mango-flavored milk gelatin” doesn’t sound appealing, but when you look at the photo, and when you see your table neighbors ordering cute ducks sitting innocently on a plate, you need to order one.

My Pokemon expert friend said the duck was Psyduck, so he said we had to try it. He’s spent many years capturing Pokemon on his phone. Here, he had just found another Pokemon.

From a business perspective, I admire this clever restaurant marketing tactic. Make your food cute, and the orders will come. Make your food into the likeness of creatures your customers love, and the orders will come.

Was the dessert delicious? Yes. Would you order food that looks like cute animals?

15 thoughts on “Clever Restaurant Marketing Tactic with Food”

  1. Thank you for sharing such valuable insights in your blog post! Your perspective is truly enlightening, and I appreciate the effort you’ve put into crafting this content. Looking forward to reading more from you. Keep up the great work!

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